A Quick Glance At The 2012 Mazda2

                                 

Let's face it: small cars are a big deal.  The subcompact segment, born out of frugality and, well, not much else, is now bursting at the seams in all directions: design, performance, features, value and even size - literally.  But as more entries cram themselves into the ever-popular crowd of small-fry, only one offers Zoom-Zoom in its most concentrated form: the 2012 Mazda2.

Initially launched in 2007 in Japan, Europe and Australia, the nimble little Mazda2 was quick to garner enthusiastic acclaim, including "2008 World Car of the Year" as well as other global "Car of the Year" honors from home-country Japan to faraway Greece.  Making its North American debut last year as a 2011 model, Mazda2 proved to be as much as success stateside, earning a spot on many "Best Cars" and Top Ten lists.  

"The smallest vehicle in our lineup has made an immense impact to the market and to Mazda since its introduction in the U.S.," said Jim O'Sullivan, president and CEO, Mazda North American Operations (MNAO).  "The Mazda2, with its polished design, dynamic performance and affordable fuel-efficiency, offers one of the most exuberantly vibrant personalities within the subcompact segment."

And since its debut last model year, Mazda2 sales continue to steadily rise, especially as fuel economy, features and safety increasingly play key roles in how consumers research and shop for new cars.
 
Exterior Energy
Sleek, smooth and seriously easy on the eyes, Mazda2's seemingly simple styling offers a subtle hint at its underlying sporty nature.  While others associate out-of-the-box thinking with clumsy boxy designs, the Mazda2 prioritizes functionality with finesse, compactness with comfort.

From a carefully crafted base form, shortened body overhangs and trimmed corners give the Mazda2 a slender physique. Swooping character lines that start from the front wheel arch, energetically flow across the vehicle's sides and cleverly wrap around the C-pillar and trunk lid create a complete and distinctive personality.  As light patterns play atop the Mazda2's charismatic exterior charm, a moving-while-standing visual appeal evokes senses not expected from a subcompact.

Other key exterior design elements include a sporty wedge shape and ready-for-fun front grille that conveys a eager sense of forward motion and deeply sculpted angles in which the body is drawn inward fore and aft of the A-pillars.

Mazda2 is available in six energetic exterior colors: Liquid Silver, Spirited Green, Brilliant Black, True Red, Crystal White Pearl and Aquatic Blue.